While improving your products or service as you go is a given for any business owner. It may be possible you’re product or service is a hidden gem and hasn’t found the right person yet. But what do you do in this conundrum? How do you get noticed in the business world? What Is Marketing? […]
If you’re reading this, then the chances are that you’ve heard all about pay-per-click advertising and Google Ads – the leading PPC advertising platform. But how can you win with this platform? Let’s see what stats say about that! Google dominates the search engine market, with a market share of 92.47% as of June 2021. […]
If you’re a business owner, you know how important it is to find customers. You’re probably also aware that one of the best ways to find customers is through your website. However, trying to generate website visitors is much easier said than done. Today’s consumers overwhelmingly use digital resources when searching for products or services. […]
When it comes to digital marketing, there are multiple platforms and resources for businesses to use. Developing an intentional marketing strategy is essential for ensuring the most effective campaigns on every platform you use. Having and structuring Your Google Ads account in the right way should be an essential part of your marketing strategy! Google […]
As we enter an entirely new year of life, both personal and professional, it is incumbent upon us to think of what is to come. Rather than be caught unawares, we should plan, prepare, and implement strategies. This approach to the future is helpful in our personal lives, of course. It is even more useful […]
Create a living and breathing business plan that you actively use in your business. Not just a business plan that you put on the shelf.